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Black Friday Clothing Predictions 2017: Wait for Cyber Monday

From $3 T-shirts to designer labels at 50% off, the weeks around Black Friday are an awesome time to stock up on clothing.
what to expect

The Black Friday shopping season offers many wonderful chances to snag savings on style. It's probably the best time to refresh your wardrobe without breaking the bank.

So what can you expect from Black Friday clothing deals? Read on below! Then, consider signing up for the DealNews Select newsletter to keep track of the latest deals in your inbox, or download our app to have them at your fingertips.

The Cheat Sheet: Black Friday Clothing Predictions

Discounts to Expect

  • More than 50% off outerwear

  • T-shirts, sweaters, and sweatshirts for under $10

  • Men's dress shirts for under $15

3 Quick Tips You Need to Know

  • Black Friday week is great for clothing deals, but the discounts are more numerous (and often better) on Cyber Monday specifically.

  • Surprisingly, Amazon isn't a major player when it comes to Black Friday clothing sales.

  • Not all stores will offer free shipping, so you might still need to shop in store.

Want more details on how, what, where, and when to buy clothing deals this Black Friday? Then check out our full analysis below.

cyber monday

Cyber Monday Is for Fashion

While we expect to see a plethora of clothing deals throughout the holiday season, deals should get better and better as Black Friday draws near. That said, the single best shopping day for clothes is Cyber Monday. Last year Cyber Monday had about 50% more Editors' Choice deals than Black Friday or Thanksgiving, and more apparel deals overall.

Last year Cyber Monday had about 50% more Editors' Choice deals than Black Friday or Thanksgiving, and more apparel deals overall.

Check Black Friday Sales for Kids' Clothes

Though we saw wonderful Cyber Monday sales on children's clothing, we came across many more Black Friday sales — several of which were actually Black Friday Week sales. (Hey, we're not complaining — that's more time to save.) Expect to see 50% to 80% off kids' clothes.

Get 50% or More Off Outerwear

If your favorite jacket is feeling a little worn, this is a great time of year to pick up a new one. Last year we saw hundreds of deals on outerwear during the Black Friday season. Those included sales where stores cut 50% to 70% off brands like The North Face, Columbia, and Kenneth Cole. We also saw awesome single-item deals, such as men's fleece jackets for as low as $13.

So what stores should you watch for great outerwear sales? We'd keep an eye on 6pm, REI, Columbia, Old Navy, Kohl's, and Lands' End.

Pick Up Black Friday Swag Later

We looked at our most popular single-item deals last year, and we noticed a trend: many were available via in-store pickup only, or came with not-hot shipping costs. We saw everything from $3 T-shirts to $8 sweaters to $4 pajama pants to $5 sweatshirts! Shoppers willing to brave the holiday crowds scored some amazing deals.

SEE ALSO: 6 Tips to Get the Most From End of Season Clearance Sales

Don't worry, though — the majority of these deals didn't require too much bravery. Ordering a deal on Black Friday for in-store pickup still allows you to wait a few days for crowds to die down before you venture away from the comforting glow of your computer screen. (Plus, most clothing stores are pretty calm on Black Friday, once you skip the opening rush.)

designer brands

Designer Duds at Half Off

Many of the year's best deals on designer brands will come in the weeks surrounding Black Friday. For example, last Thanksgiving Nordstrom Rack offered its biggest extra discount on clearance items all year. Ralph Lauren, Last Call, and many other retailers used these weeks to feature their best sales of the season, or even all year. Even brands that rarely have sales, like Burberry and Prada, offered great sales during Cyber Week, cutting 50% off select items.

Sartorially inclined shoppers should be sure to watch high-end clearance, factory, or outlet stores like Last Call or Nordstrom Rack.

Men's Dress Shirts Under $15

During last year's Cyber Monday sales, Men's Wearhouse and Jos. A. Bank offered multiple deals on men's dress shirts for less than $15 — some as low as $8! Even better, shoppers could collect these deals from the comfort of their couch, as both stores offered free shipping.

Count on Terrific T-Shirt Deals

We saw a slew of amazing deals on tees last year. Best Buy arguably had last year's best T-shirt deal, offering superhero shirts for $3 each in-store. Still, other retailers didn't slouch, with Kohl's, Walmart, Academy Sports & Outdoors, and Old Navy offering shirts as low as $4.

Best Buy had last year's best T-shirt deal, offering superhero shirts for $3 each.

Many other deals were only a few dollars more. For two years in a row, Hot Topic has held a $10 T-shirt sale sometime during Black Friday week. That's a very unusual sale for Hot Topic, and if repeated in 2017, would represent more than a 50% discount on many styles.

Look to Ashford or Kohl's for Watches

With multiple sales cutting nearly 90% off some timepieces, Ashford and Kohl's were the stores to watch (pun intended). Sales limited to a single brand (like Fossil or Kate Spade) tended to be more modest, cutting 30% to 50% off.

Free Shipping Is Getting Harder to Find

Most stores will offer no-minimum free shipping — some via a coupon or club membership — but fashion fiends need to be ready to pay for shipping on some deals.

SEE ALSO: Will New UPS Fees Make Your Holiday Shopping More Expensive?

Retailers that didn't jump on the free shipping train last year included Victoria's Secret, Lands' End, Kate Spade, Kohl's, Walmart, and Old Navy. These stores usually required minimum spends of $30 to $50 to bag free shipping. Don't be too shy about paying for shipping, though; many great deals from these stores didn't meet the shipping minimum.


It's Not Always About Amazon

While you'll see excellent bargains from online-focused retailers like Amazon, these retailers don't dominate the apparel category. Many brick-and-mortar retailers use Black Friday or Cyber Monday to offer their best sales of the year on their websites — and sometimes it's one of their only online sales for the year. In 2016, we saw year's-best deals from Hollister, Nordstrom Rack, Banana Republic, J.Crew Factory, Levi's, American Eagle Outfitters, and many others.

What are you hoping to see with clothing deals this year? Let us know in the comments, or check out all our Black Friday predictions below.

Excited for Black Friday deals? Consider subscribing to the DealNews Select Newsletter to get a daily recap of all our best deals; you never know when a Black Friday price will be released! You can also download our app, or check out all our features for more buying advice.

Contributing Writer

Formerly a content writer for DealNews, Erin Coduti now brings that experience to the blog team as a freelancer. Previously, she wrote for a television news station and a literary fan magazine.
DealNews may be compensated by companies mentioned in this article. Please note that, although prices sometimes fluctuate or expire unexpectedly, all products and deals mentioned in this feature were available at the lowest total price we could find at the time of publication (unless otherwise specified).
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1 comment
Any idea if Cyber Monday sales also include footware?