Swim on Sale

These Silkworld swim trunks are $8.99, down from $13.98. That price matches the lowest this item has been on Amazon, and it's well below the 90-day average of $19.89. The trunks include a compression liner and zippered pockets for extra security. Prime members get free shipping.  Buy Now at Amazon

Get swimsuits from $28 at Kohl's with this seasonal promo discount on select styles. No coupon code is needed to receive the savings. Plus, you can earn Kohl's Cash on eligible items, depending on how much you spend, and use it on a future purchase during the redemption period. Shipping adds $8.95, but orders of $49 or more ship for free. Select items may also be available for store pickup. This coupon code expires December 31, 2026. Buy Now at Kohl's

Use promo code "PERKSPOT20" to get 20% off full price Life Is Good women's swimwear. Orders of $25 or more get free shipping. Coupon expires December 31. Shop Now at Life Is Good

Built from chlorine-resistant fabric that holds its shape over repeated pool sessions, this one's worth a look for regular lap swimmers tired of suits that stretch out after a few months. Buy Now at Amazon

Competitive swimmers chasing shaved-down race times are the real audience here, since this is a tech suit built for meets rather than practice laps. At $320.62, that's $129.38 (29%) off the $450 list price. Buy Now at Amazon

Space dye patterns hide sweat and fading better than solid colors, so this works well for frequent pool days or beach trips where you're rinsing it out constantly. Buy Now at Target

Target's Wild Fable Smocked Bralette Bikini Top suits anyone who wants a bit more coverage and stretch than a standard triangle top, with the smocked fabric giving it a built-in fit without underwire or padding. Buy Now at Target

These bottoms suit anyone wanting a flattering high-leg cut without the full-coverage bulk, and Target has them at $9, half off the $18 list price. Buy Now at Target

Swimming all day doesn't mean sunburn has to follow, so this works well for parents who want their kid covered up at the pool or beach without fighting them into sunscreen every hour. Buy Now at Target

Standard swim trunks with a built-in liner mean you can skip wearing underwear beneath them, and the 7-inch inseam keeps things practical for swimming laps or just wading around without extra fabric bunching up. Buy Now at Target

Sun protection for kids who won't sit still for sunscreen reapplication, with UPF 50+ coverage built into the fabric and two shirts so you've got a backup for the next swim day. Right now that's $1.50 off the $10 list price. Buy Now at Amazon

Picnic Prep works for girls who want a matching bikini set without the fuss, with simple coverage that's easy to swim and move in all day. Buy Now at Target

Space dye patterns and underwire support make this a solid pick if your bikini top needs to actually stay put while swimming laps or chasing kids at the beach, not just lounging poolside. Buy Now at Target

Quick-dry fabric and a 7-inch inseam make these a solid pick for guys who want shorts that work in the pool and double as everyday wear without feeling swim-trunk baggy. Target carries them as part of the Goodfellow & Co line, which tends to run a bit more fitted than typical swimwear brands. Buy Now at Target

Update: The price has changed to $6.95 since this was originally published.

These goggles suit parents who need a low-cost option for kids still rough on gear, with an anti-fog coating that holds up at the pool or beach. At $6.32, that's about $2 off the $8.45 list price. Buy Now at Amazon

Durafast Lite fabric resists chlorine degradation better than standard swimwear, which matters if your daughter swims regularly or takes lessons week after week, and it's currently $7.51 off the list price at Amazon. Buy Now at Amazon

Chlorine-resistant fabric makes this a solid pick for anyone swimming laps regularly instead of just lounging poolside, and at $34, it's $55 off the $89 list price. Buy Now at Amazon

Target's Wild Fable top suits anyone wanting a textured, beach-ready piece without the usual solid-fabric swimwear look, thanks to the crochet and shell stitch detailing. The triangle cut keeps it casual and unlined, so it works best for lounging and tanning rather than active swimming. Buy Now at Target

Quick-drying trunks like these work well for boys who are in and out of the pool or sprinklers all day, and the 5-inch length keeps them from feeling bulky or riding up during actual swimming. Buy Now at Target