4th of July Sales for 2023 Are Live! Here Are the Top Deals

Take advantage of rare seasonal discounts and save up to 60% on items like outdoor gear and patio furniture.
Woman holds shopping bags while walking in city.

NOTE: The information below was compiled before and during the 2023 4th of July sales. Independence Day is now over, but you can still save! Check out retailers that hosted 4th of July sales in 2023, such as REI, Home Depot, and Target. You can also check out deals on popular July 4th sale items, such as electronics, outdoor gear, and major appliances.

July 4th is a huge shopping holiday in the U.S. and marks the middle of summer. It may even be the last big holiday party of the season, as Back to School sales rev up soon after the festivities. Tons of people will be enjoying backyard barbecues and lounging by the pool this July 4th, but that doesn't mean you can't shop the best holiday sales.

Check out our guide below on what to expect from 4th of July sales in 2023. Learn when sales start, what Independence Day discounts to look for, and which stores to keep an eye on. We also have a rundown of the best 4th of July sales we've seen this year!

Top July 4th Sales to Shop Now

Backcountry: Shop the outdoor retailer to save up to 50% on in-season gear and clothing. This sale lasts through July 4, but don't wait too long, as popular sizes will likely sell out quickly. Looking for a specific brand? Check out Patagonia — select items are as much as 75% off.

Crocs: Pick up summery kicks for the whole family at up to 50% off in the Crocs 4th of July Sale. Note that only select styles are on sale, but you can nab free shipping on orders of $49.99, so it's a good time to stock up.

eBay: Shop and get up to 20% off with no minimum purchase required in a number of categories, including electronics, home and garden, home interior and decor, fashion, and sporting goods. Redeem this offer up to two times per account with the coupon code "SAVE4JULY4TH", which lasts through 2:59 am ET on July 6.

Home Depot: The home improvement retailer is discounting a ton of different categories in its 4th of July sale. Get up to $25 off outdoor plants, up to $120 off power tools, up to $200 off outdoor power equipment, up to $25 off planters, up to 60% off patio furniture, and more.

IKEA: The retailer's Midsummer Days deals are running through July 4 and include savings on outdoor summer essentials such as storage, lighting, and doormats.

Macy's: Shop the department store's July 4th Sale to save anywhere from 20% to 60% on clothing for the whole family, home items, jewelry, and handbags. You can also expect to save up to 65% on select furniture and up to 50% on sandals.

REI: The outdoor retailer is offering up to 50% off tents and sleeping bags, clothing, watersports gear, running items, and REI Outlet picks. Other categories are seeing discounts of up to 30% and 40% off.

Target: The bull's-eye is hosting a Sizzling Savings Event through July 4 that offers deals on groceries, home, clothing, electronics, and beauty and personal care items. Save up to 50% on select items, plus take advantage of promotions like a free $5 Target gift card when you spend $20 or more on select sun care products.

Tushy: The brand is offering a deal that takes 25% off all Tushy bidets via the code "USOFSPRAY". This deal is good through July 6.

When Do 4th of July Sales Start?

Independence Day sales appear far in advance of July 4, just like how promotions show up early for other holidays. Last year, the first July 4th sale we saw came from Kohl's on June 8. The store offered discounts on 4th of July decor, plus kitchen and bath items.

SEE ALSO: Your Guide to All the Holiday Sales in 2023

After the Kohl's event, one of the first "real" sales we saw came from Lowe's. The home improvement retailer's promotion kicked off around June 23 and provided savings on more than 30,000 items.

Early sales for major holidays often start popping up around two weeks or so before the day itself. These first events may not be that notable, and some may only have a small selection of goods to shop, but it's still smart to keep an eye out for bargains.

What Should You Buy From July 4th Sales in 2023?

Retailers tend to have big sales around the 4th of July, and they go by names such as "4th of July sale," "July 4th sale," or "Independence Day sale." Expect certain categories to boast lots of savings during these events. The biggest ones to watch include the following:

What to Expect From 4th of July Sales in 2023

Our infographic shows six of the best things to buy during 4th of July sales in 2023, plus the discounts you can expect on these items. Take a look, then read more about what to look for during Independence Day events.

Six of the best things to buy during 4th of July sales shown in infographic.

You might not think Independence Day sales would yield strong deals on electronics, but you'd be wrong! We tend to see quite a few promotions from popular retailers, with the very best savings reaching as high as 70% off.

Look to stores like Best Buy for solid 4th of July deals on a wide variety of tech, photography, SSDs, monitors, laptops, TVs, phones, smart devices, and other items. Another great option will be Harman Audio, as its July 4th sale could include discounts on portable speakers, headphones, and even home theater setups.

In the market for a new computer? Then watch for Dell to once again offer up to 55% off desktops, laptops, and other products, while HP could knock up to 68% off select gaming items like they did last year.

Clothing sales make up a large part of the July 4th sales every year, and this year should be no exception. Early sales may feature more middle-of-the-road discounts, with stores like Kohl's taking 20% off select swimwear, and Eddie Bauer cutting 50% off.

Interested in designer goods? July 4th is a good time to watch for sales on these items. Last year, Michael Kors took up to 60% off, plus offered an extra 20% off via a promo code. J.Crew Factory had their own event and took 40% to 70% off sitewide, while Nordstrom Rack knocked up to 70% off and Lucky Brand cut up to 50% off.

Early 4th of July clothing sales may offer middle-of-the-road discounts, with stores taking up to 50% or 60% off.

The 4th of July is also an ideal time to shop for shoes, regardless of which kinds you need. Clarks could once again knock up to 50% off in its Red, White, and Shoes Sale. Crocs, meanwhile, could cut up to 50% off plus an extra 15% off for its 4th of July sale, and Teva could take up to 40% off, with prices starting at just $15.

Note that retailers could offer early sales that are eclipsed by better deals closer to the holiday. Historically, we've seen discounts like up to 60% off at department stores early on, but closer to the holiday itself, savings can reach up to 90% off. Similarly, we've seen retailers offer 30% off sitewide in late June, only for the discount to increase to 40% off a day later.

It'll be a balancing act to determine if you should buy early or wait a couple of days to see if the discounts get better, so take some time to consider your purchase before adding to cart. Some stores could offer you price adjustments, especially if steeper discounts arrive a short time later, but don't count on those for savings.

Couple hangs out with cat on patio.

While summer isn't quite winding down around July 4th, it may be in the beginning stages of that process. That may explain why the holiday brings patio furniture deals that are worth checking out.

Most of the time we advise waiting until August to purchase these seasonal items, as that's when retailers start to clear out their stock of summer gear. However, July 4th offers a sweet spot where you can find notable bargains and still have plenty of warm weather left to enjoy using these kinds of products.

SEE ALSO: When Do Grills Go On Sale?

Watch for eBay to take up to 60% off select patio items, plus they could once again offer an extra 20% off certain purchases. And Kohl's could also feature great savings on patio furniture in their Sonoma Goods For Life line. Last year they knocked 30% to 40% off plus an extra 20% off during their patio sale at the end of June. However, the store upped the discounts to 50% to 60% off just a few days later for July 4.

It's not just patio furniture we'll see discounts on either. July 4th sales are a good opportunity to look for savings on grills, as well. Last year, we saw discounts like up to 20% off grills and accessories at Lowe's, while Home Depot took up to $80 off the same categories. These won't be the only grilling offers that pop up, so it's worth looking at other retailers you might not normally consider for these purchases, as well.

Whether you're looking for new hiking accessories, comfortable clothing for the great outdoors, or sporting goods, know that July 4th sales have discounts you'll want to see. Watch for Dick's Sporting Goods to cut up to 60% off clearance items, REI to knock up to 40% off big brands, and Woot to cut up to 79% off sports and outdoor items.

Major appliances are one of the big-ticket categories that often see discounts during July 4th sales. Lowe's, Home Depot, and Best Buy will be standard places to look for 4th of July appliance sales, but keep other retailers in mind, too, and even manufacturers. For example, last year IKEA took 20% off select kitchen appliances, while Samsung knocked up to 38% off select washers and dryers.

Home improvement stores and warehouse clubs are good places to look for 4th of July appliance sales.

Warehouse clubs may also provide decent savings. If you're a member of Sam's Club or Costco, watch for them to offer as much as thousands off select appliances during their July 4th sales.

Mattresses are another huge item found in July 4th sales, and some unexpected retailers may get in on the action. For example, we've seen Home Depot take up to 46% off mattresses around the holiday, and department stores like Macy's and JCPenney could take up to 60% off in 2023. Watch for online retailers like Casper and Purple to feature mattress deals that take hundreds off select styles, while warehouse clubs could offer certain models for $1,000 off or more.

Ready to shop 4th of July sales? Check out the best July 4th deals available right now!

Julie Ramhold
Senior Staff Writer/Consumer Analyst

Julie's work has been featured on CNBC, GoBankingRates, Kiplinger, Marketwatch, Money, The New York Times, Real Simple, US News, WaPo, WSJ, Yahoo!, and more. She's extolled the virtues of DealNews in interviews with Cheddar TV, GMA, various podcasts, and affiliates across the United States, plus one in Canada.
DealNews may be compensated by companies mentioned in this article. Please note that, although prices sometimes fluctuate or expire unexpectedly, all products and deals mentioned in this feature were available at the lowest total price we could find at the time of publication (unless otherwise specified).


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