VIDEO: Amazon Thinks You Want to Watch Other People Play Video Games
Amazon is gambling that you will enjoy watching others play video games as much as you enjoy playing them yourself. Putting their money where their mouth is, the online retail and content juggernaut just paid $1 billion for Twitch, an online video-streaming site that specializes in live-streaming people playing video games. There is some proof that Amazon hasn't completely lost its mind, because Twitch, at peak times, draws more viewers than MTV does, with about 55 million unique viewers a month.
In this brief — yet lively — video, our experts discuss whether or not Amazon is off its rocker.
What about you, readers? Is Amazon bonkers, or is it at the forefront of a new trend? Tell us in the comments below!
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