Target has harnessed the talent of Jovovich-Hawk, the L.A.-based label from model Milla Jovovich and Carmen Hawk, for its latest GO International clothing line.
Jovovich-Hawk has found mass appeal since its arrival at the prestigious Fred Segal boutique five years ago, due large in part to its fantastic, dreamy dresses that any girl would want. That is, if any girl could afford them. Jovovich-Hawk frequently retails for more than $500, which is why the diffusion line for Target is a blessing for fashion fans on a budget. The line is similarly feminine, consisting mainly of dresses and blouses that are both easygoing and elegant. The faded color palette lends a worn beauty to the clothing, which seems fitting considering the line also includes SoCal bikinis and a floppy sunhat. We particularly love these Linen Shorts with Buttons on Pockets, as well as this starry gold and black Star Print Vest. Though you can't see it in the picture, the vest features careful pintucking on one side of the placket, which is demonstrative of the lovely details the designer duo maintained in this less-expensive line. Even the trousers feature striped and starry interior waistbands -- a detail that doesn't affect the outer appearance of the clothes but most definitely lets a girl feel extraordinary when slipping them on. The best part is that all this clever design and painstaking attention to detail will never cost more than $39.99 a pop. Finally, we can add a bit of Jovovich-Hawk to our wardrobe.
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