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The 9 Worst Black Friday Ads of 2017

While it's easy to get swept up in the seasonal excitement, not every Black Friday 'deal' is worth your time and money.
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Black Friday week has kicked off, and most stores have "leaked" their ads, so it's easy to get caught up in the savings hubbub.

But for every amazing price we've seen, there's one that's equally ho-hum. To help you separate the wheat from the chaff, we've collected the nine worst deals of Black Friday 2017.

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  • Xbox One S 500GB Console for $189.99 at GameStop
    While this price definitely meets our Black Friday predictions, it's nonetheless disappointing because it's just the console. If you buy from Microsoft directly, you can get it bundled with a game for the same price.

    If you don't want a game for your new console for some reason, Kohl's and Target are at least bundling in store credit.

  • Amazon Tap Speaker for $79.99 at Amazon
    The Amazon Tap routinely shows up for this price, and we've even seen it go for less before. This is one deal to skip.

  • Amazon Kindle Paperwhite 6" eBook Reader for $89.99 at Amazon
    While we're big fans of the Paperwhite's glareless, high-res screen and built-in backlight, this Black Friday deal is hardly earth-shattering. We've frequently seen it at this price, and we even saw it for $5 less (via padding) at Best Buy last December.

  • Apple TV 4K 32GB Media Receiver for $179.99 at Best Buy
    We didn't expect to see any discounts on the new Apple TV 4K this holiday season, and so far we haven't. Still, it's annoying to see a non-deal in Best Buy's Black Friday ad.

  • Nintendo Switch 32GB Console for $299 at Walmart
    If you've been hunting for a Nintendo Switch and consider finding one in stock at retail price a deal, then this is a deal. (You can also find them at Best Buy, GameStop, or Target.) Otherwise, it's nothing to get excited about.
  • Super Mario Odyssey for Nintendo Switch for $59.99 at Best Buy
    For what it's worth, you should skip Best Buy's "deal" on The Legend of Zelda: Breath of the Wild, too. This is merely list price for these popular games! They're another perfect example of how something can be advertised for Black Friday, but not marked down at all.

  • Apple Watch Series 3 from $329.99 at Target
    It's true that we predicted the Series 3 would be regular price, but we also thought it'd be bundled with something extra, like a gift card. Not so at Target, which is offering just the Apple Watch at MSRP. We're advising you to skip this store and head to Kohl's.

  • KitchenAid Artisan 5-Qt. Stand Mixer + $75 Kohl's Cash for $279.99 via $60 rebate at Kohl's
    Last December, you could snag this model for $150 (after a rebate), and even this year we've seen similar 5-quart models go for $180. Even with the hefty credit, don't let this mixer anywhere near your cart.

  • The Big One Bath Towels for $2.99 at Kohl's
    The fact that we saw these same exact towels for $2.54 as recently as September makes this "doorbuster" particularly galling. Nice try, Kohl's.

Excited for Black Friday deals? Consider subscribing to the DealNews Select newsletter to get a daily recap of all our best deals; you never know when a Black Friday price will be released! You can also download our app, visit the Black Friday Hub for the latest ads, or check out all our blog articles for more buying advice.


Senior Staff Writer

Stephen has been writing for such national and regional publications as The Village Voice, Paste, The Agit Reader, and The Big Takeover for 20 years, and has been covering consumer electronics and technology for DealNews since 2013.
DealNews may be compensated by companies mentioned in this article. Please note that, although prices sometimes fluctuate or expire unexpectedly, all products and deals mentioned in this feature were available at the lowest total price we could find at the time of publication (unless otherwise specified).
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