Rogan Gregory, 2008 CFDA/Vogue Fashion Fund Award winner, former Gap and Edun designer, and most currently head of Loomstate and his eponymous label Rogan -- has teamed up with Target to be the 11th Go International designer. As an advocate for ethical and eco-conscious fashion, Gregory has fused his design sensibility into a collaboration with Target composed of certified organic cotton, linen, hemp, and bamboo. This collection marks the first time that organic fibers have been produced on such a large scale for the mass market, which hopefully will pave the way for other retailers to follow suit by producing earth-friendly apparel. The looks are safari-inspired with plenty of animal prints, slouchy tees, and swimwear. The collection hits stores and Target.com May 18th with a price range of $14.99–$44.99.
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