What to Expect From Mother's Day Sales in 2022

Save on jewelry, clothing, and sweet treats, or think outside the box with tech and tools.
son gives mom Mother's Day gift

UPDATE: Mother's Day 2022 has passed, but there's more to look forward to in May! Check out our guides to Memorial Day sales and the best things to buy in May for the savings info you need.

If you're planning to purchase Mother's Day gifts in 2022, you have a lot of company. We recently polled 238 DealNews readers to ask if they're buying Mom presents for Mother's Day this year, and 55% of respondents said they were, which means you could have decent competition while shopping Mother's Day sales.

Just keep in mind that Mother's Day is coming up very soon, and the longer you wait, the more likely the traditional Mother's Day gifts like flowers, candy, and mom-themed jewelry will be gone — or at least the selection will be much smaller.

Read on for all the details on what to expect from Mother's Day sales in 2022, including eligible items and discounts, plus the stores to watch for the best events.

When Do Mother's Day Sales Start?

Mother's Day sales tend to start about a month before the holiday itself. In 2021, Mother's Day fell on May 9, but the first sale we saw popped up around April 5. That's when Kohl's took up to 60% off more than 2,000 items, including fragrances and makeup.

Mother's Day is on May 8 in 2022, and we've already seen a lot of Mother's Day promotions pop up. They kicked off with deals at Walmart and Amazon on April 7, followed by a holiday-themed sale from Zales on April 15. We should see steady sales right up through the holiday.

What to Expect From Mother's Day Sales in 2022

Make Mom Sparkle With New Jewelry

If you want to help your mom expand her jewelry collection, Mother's Day is a good time to do so! Consider checking out the Mother's Day jewelry sales in early May to see a better selection, rather than shopping last minute; there'll probably be a rush on items during the big weekend.

SEE ALSO: Your Guide to Every Holiday Sale in 2022

Early shoppers can expect to find deals like up to 83% off select diamond pieces at Szul, while Belk could have pendants starting around $69. The department store may also take an extra 70% off select items, like it did last year. If that deal repeats in 2022, we could see earrings for as little as $6, necklaces from $8, and rings from $11. Be sure to watch stores like Blue Nile, as well; it's already taking up to 50% off for its Mother's Day event.

Gift Your Mom a New Look

Trying to appeal to your mom's stylish side this year? Expect plenty of clothing and shoe sales to help you do just that, while letting you hold onto your hard-earned cash. Looking for some new kicks? Keep an eye out for sales at ShoeMall, which took 30% off orders of $30 last Mother's Day. If your mom has more of an athletic style, watch for Joe's New Balance Outlet to take up to 76% off and Skechers to cut 25% off.

Save up to 83% on jewelry and 76% on shoes when shopping Mother's Day sales.

As for clothing, look to stores like Reebok, which is discounting items by an extra 40% off, while Macy's is taking an extra 25% off select gifts. Nordstrom Rack could offer gifts under $25, and department stores such as Dillard's may discount brands like Michael Kors by 25%.

Get Gourmet Treats to Indulge Her Sweet Tooth

Gift the mom in your life something sweet this Mother's Day, and save some money while doing so! For example, sales at Target could include discounted treats like Lindt chocolate truffles. Keep an eye out at other types of stores, too. In the past, we've seen Macy's discount chocolates by 50%, while shops like Harry & David have offered deals on chocolate-covered cherries and strawberries.

Think Outside the Box

Sure, traditional gifts for mother figures tend to be items like flowers and jewelry, but that doesn't mean you have to stick with those options. If you want to treat your mom to something memorable, it may be worth thinking outside of the box.

SEE ALSO: The 5 Best Things to Buy in May (Including Memorial Day Sale Items!)

Tech gifts can be big at stores like B&H Photo Video, which could take up to 60% off laptops, cameras, accessories, hard drives, and other electronics. Want to save even more for Mother's Day? Consider shopping certified refurbished electronics at eBay, as they'll likely take an extra 15% off again this year to celebrate. Watch for retailers like Adorama and Case-Mate to have their own sales, as well.

Does your mom love to work with her hands? Home improvement stores like Home Depot often have their own Mother's Day sales, boasting gifts under $100 or up to 75% off select tools.

Give Her the Gift Of Pampering

Moms deserve rest and relaxation, so why not give her a gift that'll literally let her get just that? Consider shopping at Groupon for local spa deals or other experiences your mom may enjoy. And if your mom prefers spa days at home, you can find plenty of deals to treat her that way, too.

While flower delivery services can have higher prices in the weeks preceding Mother's Day, that doesn't mean they're totally devoid of deals.

For instance, look for department stores like Belk to take an extra 50% off candles and home fragrances to set the relaxing mood. Additionally, Macy's could bring back its beauty flash sale and take between 40% and 50% off skin care, along with fragrances and makeup.

Flowers Are Totally Fine

Maybe your mom is hard to buy for, or maybe she genuinely loves fresh flowers. If you're leaning toward a green gift, know that there's nothing wrong with that. While flower delivery services can have higher prices in the weeks preceding Mother's Day, that doesn't mean they're totally devoid of deals. Watch for sites like 1-800-Flowers to offer coupons for free shipping or no service charge, for example. They're also providing up to 40% off select flowers and other gifts to celebrate.

Other online florists won't miss the chance to entice last-minute shoppers either. Look for retailers like Teleflora to offer modest discounts, such as $10 off select orders.

Need some ideas? Check out the Mother's Day deals available right now!

Julie Ramhold
Senior Staff Writer/Consumer Analyst

Julie's work has been featured on CNBC, GoBankingRates, Kiplinger, Marketwatch, Money, The New York Times, Real Simple, US News, WaPo, WSJ, Yahoo!, and more. She's extolled the virtues of DealNews in interviews with Cheddar TV, GMA, various podcasts, and affiliates across the United States, plus one in Canada.
DealNews may be compensated by companies mentioned in this article. Please note that, although prices sometimes fluctuate or expire unexpectedly, all products and deals mentioned in this feature were available at the lowest total price we could find at the time of publication (unless otherwise specified).


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