
This Best Buy offer knocks $10 off a gaming gift card when bundled with a qualifying video game purchase. Eligible titles include new and upcoming releases such as Grand Theft Auto VI, Call of Duty: Modern Warfare 4, and NBA 2K27 across multiple consoles. My Best Buy members get free shipping on all orders, and it's free to join. Shop Now at Best Buy
- Requires purchase of a qualifying video game title
- Applies to select new and upcoming game releases
- Available across PlayStation 5, Xbox Series X|S, Nintendo Switch 2, and PC platforms
- Excludes clearance and open-box items

Best Buy's video game sale includes consoles, games, and accessories from brands like Turtle Beach, HyperX, and GameSir, with discounts of up to 50% off. Highlights include WWE 2K26 at half price and the UFC 6 Standard Edition down to $54.99. You can also save b y trading in a used console, getting up to $325 in value toward a new PS5. Some new releases alternatively come with a $10 Best Buy gift card for free, including FC27 and NHL27. My Best Buy members get free shipping on all orders, and it's free to join. Shop Now at Best Buy
- Discounts across PlayStation, Xbox, Nintendo, and PC gaming products
- Deals on gaming consoles, video games, and accessories
- Controllers and headsets from brands like Turtle Beach, HyperX, and GameSir
- Trade-in offer available toward select PS5 consoles
- Pre-order bonuses available on select upcoming titles

Target has hundreds of video games discounted, including WWE 2K26 for $34.99 (pictured, $20 off). Spend $35 for free shipping, or choose pickup to avoid the $5.99 shipping charge. Shop Now at Target
- Includes titles across PlayStation 5, Nintendo Switch, and Nintendo Switch 2
- Sale prices range from about $20 to $70
- Recent releases like Split Fiction and WWE 2K26 included

Best Buy is bundling Gears of War: E-Day with an Xbox console and the new Xbox Elite Series 2 Core Limited Edition controller in transparent red. Series X packages save $150, with pricing as low as $819.97, while Series S packages save $100, starting at $619.97. Items may ship separately, and some packages are available for pre-order ahead of the game's October 2026 release. My Best Buy members get free shipping on all orders (it's free to join). Shop Now at Best Buy
- Bundles include Gears of War: E-Day, an Xbox Series X or Series S console, and an Xbox Elite Series 2 Core Limited Edition controller in transparent red
- Xbox Series X packages support 4K gaming at up to 120FPS with 1TB of storage
- Xbox Series S packages offer disc-free, all-digital gaming at up to 120FPS with 512GB of storage
- Series X packages save $150 off the combined price
- Series S packages save $100 off the combined price

Anyone who's dropped their Nintendo 2DS XL on concrete once already knows it's worth covering the shell, and this carbon fiber skin adds grip and scuff protection without the bulk of a hard case. Buy Now at Amazon
- Durable carbon fiber texture finish
- Hundreds of unique style designs
- Easy application with air release adhesive
- Removes cleanly without sticky residue
- Premium 3M automotive-grade vinyl

Update: The price has dropped to $15.73 since this was originally published.
Your Xbox One gets a clean color change with this vinyl decal, a simple option for anyone who wants to cover up scratches or just switch up the look without committing to a new console shell. Buy Now at Amazon
- Hundreds of unique designs for personalization
- Durable stain-resistant laminate vinyl protection
- Easy application with low-grip air release adhesive
- Removes cleanly without leaving sticky residue
- Premium 3M automotive-grade vinyl construction
New Video Game Releases
Looking to stay updated on all the latest new video game releases without breaking the bank? The deal experts here at DealNews have you covered. We’ve scoured the internet, hunting down deals on games released in the last 45 days, so you can keep your eyes on the in-game prizes instead.
Video Game Price Trends
The price of a newly released game can vary greatly, depending on whether the title is produced by an indie development company or a major publisher. A typical AAA title will usually cost $60 upon initial release across all major platforms. (“AAA” refers to games produced by mid-size or major publishing studios.)
On the other hand, newly released indie games can cost anywhere from $5 to $40, depending on several factors:
- The perceived value and scope of the gameplay
- Whether the studio has published recognizable titles previously
- The pricing of similar games already on the market
We’re entering the later years of the lifespans of current video game consoles — the PlayStation 4 and Xbox One were both released in 2013, and both have successor consoles slated for release around the holidays of 2020. As such, the prices of current-generation titles may begin to drop slightly .
Tips & Tricks
Our Blog team has compiled an extensive guide on how to snag a deal on video games and consoles around the holiday season. Here are some of our most helpful tips on how to pay less for new video game releases:
- Check for console bundles that include newly released titles, as well as special editions of said titles that include extra content. These are typically bundled to save a few bucks off the combination of items, and will be a better bet than buying them separately.
- Marketplace sellers can be your best bet for finding discounts on the newest video games. Check Amazon, eBay, and Rakuten marketplaces for deeper discounts that you’d see on the official publishers’ sites.
- Gift card offers can help you save on future games. Buying a new console? Search for deals including gift cards to help you snag games or accessories for less.
Brittany has been working at DealNews since 2013; she started out on the coupons team, and now navigates the waters of deal writing. As a member of the Content team, she spends most of her time sussing out whether stores are actually offering a good sale, as well as being a stickler for all things grammar and formatting. She spends most of her free time at home entertaining her small shih tzu puppy, testing new recipes, and traveling other worlds via video games and novels.