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Wayfair Promo Code First Order: Your 2026 Guide to New Customer Savings

Unlock Wayfair's top first-order promos for 2026 and learn simple tricks to save 10% to 20% or claim big flat-dollar bonuses on your first purchase.
Updated

While we see plenty of Wayfair promo codes for returning customers pop up during major sale events, first-time buyers have a unique advantage that doesn't require waiting for a holiday weekend.

You can instantly unlock 10% to 15% off your initial purchase just by knowing which digital levers to pull.

Whether you choose to sign up for emails, opt into text alerts, or download the app, you can slash the price of that new sofa or dining set in minutes.

Our Top Wayfair Promo Codes For New Customers in February 2026

Wayfair Promo Code

10% off your first order

Sign up for Wayfair emails and you'll receive a unique promo code to use on your first order. Doing so will mean saving 10% on your very first order with Wayfair. Plus, you'll bag free shipping on orders of $35 or more.

Wayfair Credit Card Deal

$40 off first $100+ purchase

Apply for a Wayfair credit card and take advantage of all the perks it offers in 2026. You'll get $40 off your first eligible order of $100 or more, no annual fee, free shipping on every order, 7% back in rewards on qualifying Wayfair purchases, member-only sales, and much more.

Wayfair Basics Bedding and Accessories

Up to 80% off + extra 10% off first order

Shop up to 80% off bedding and accessories from Wayfair Basics. Plus, new customers can sign up for Wayfair emails and you'll receive a unique promo code to use on your first order for an extra 10% off. Shipping adds $4.99 or orders of $35 or more ships for free.

Wayfair Mattresses

Up to 73% off + extra 10% off

Wayfair has up to 73% off over 6,000 mattresses. You will find deals across all sizes in brands like Sealy, Wayfair Sleep, Alwyn Home, and more. For additional savings, new customers can sign up for Wayfair emails and you'll receive a unique promo code to use on your first order for an extra 10% off. Plus, all of these ships for free.

Wayfair Area Rugs

Up to 70% off + extra 10% off first order

Shop over 50,000 area rugs in a wide selection of styles, colors, and sizes. For additional savings, new customers can sign up for Wayfair emails and you'll receive a unique promo code to use on your first order for an extra 10% off. Shipping adds $4.99 or orders of $35 or more ships for free.

Wayfair Bed Frames

Up to 60% off + extra 10% off first order

Wayfair has over 3,000 bed frames discounted up to 60% off. There are several sizes and styles available. For additional savings, new customers can sign up for Wayfair emails and you'll receive a unique promo code to use on your first order for an extra 10% off. Prices start at $51 before the additional discount. Plus, all of these ships for free.

Wayfair End Tables and Side Tables

Up to 60% off + extra 10% off

Shop thousands of end tables and side tables at Wayfair. You will find discounts up to 60% off with prices starting as low as $21. Plus, sign up for Wayfair emails and you'll receive a unique promo code to use on your first order for an extra 10% off these already discounted prices. Shipping adds $4.99 or orders of $35 or more ships for free.

Wade Logan Mid-Century Modern TV Stands and Entertainment Centers at Wayfair

Up to 60% off + extra 10% off first order

Get up to 60% off Wade Logan Mid-Century Modern TV Stands and Entertainment Centers at Wayfair. Prices start below $100. Plus, sign up for Wayfair emails and you'll receive a unique promo code to use on your first order for an extra 10% off these already discounted prices. Even better, these all ship for free.

Wayfair TV Stands and Entertainment Centers

Up to 60% off + extra 10% off first order

Shop up to 60% off TV stands and entertainment centers at Wayfair. Prices start under $100. Plus, sign up for Wayfair emails and you'll receive a unique promo code to use on your first order for an extra 10% off these already discounted prices. Orders of $35 or more ships for free.

Wayfair Recliners

Up to 60% off + extra 10% off first order

Shop up to 60% off thousands of recliners at Wayfair. Prices start at $120. Plus, sign up for Wayfair emails and you'll receive a unique promo code to use on your first order for an extra 10% off these already discounted prices. Most of these recliners get fast and free delivery.

Mercury Row Sofas at Wayfair

Up to 60% off + extra 10% off first order

Shop over 50 Mercury Row Sofas at Wayfair with discounted up to 60% off. Plus, sign up for Wayfair emails and you'll receive a unique promo code to use on your first order for an extra 10% off. Shipping is free.

Andover Mills Sofas at Wayfair

Up to 60% off + extra 10% off first order

Get up to 60% off nearly 20 Andover Mills Sofas at Wayfair. Plus, sign up for Wayfair emails and you'll receive a unique promo code to use on your first order for an extra 10% off. Shipping is free.

Wayfair Living Room and Seating Deals

Up to 60% off + extra 10% off first order

Shop living room furniture and seating to get up to 60% off thousands of items. Plus, sign up for Wayfair emails and you'll receive a unique promo code to use on your first order for an extra 10% off. Plus, orders of $35 or more ships for free.

Wayfair Coffee Tables

Up to 55% off + extra 10% off first order

Wayfair has over 50,000 coffee tables discounted up to 55% off. Plus, new customers can sign up for Wayfair emails and you'll receive a unique promo code to use on your first order for an extra 10% off. Shipping adds $4.99 or orders of $35 or more ships for free.

Three Posts Dressers and Chests at Wayfair

Up to 50% off + extra 10% off first order

Wayfair has nearly 40 Three Posts Dressers and Chests discounted up to half off. Prices start under $400. For additional savings, new customers can sign up for Wayfair emails and you'll receive a unique promo code to use on your first order for an extra 10% off. Plus, all of these ships for free.

Williston Forge Nesting Coffee Tables at Wayfair

Up to 50% off + extra 10% off first order

Save up to 50% off Williston Forge Nesting Coffee Tables at Wayfair. Plus, new customers can sign up for Wayfair emails and you'll receive a unique promo code to use on your first order for an extra 10% off. Plus, these all will receive free shipping.

Gracie Oaks Farmhouse TV Stands and Entertainment Centers at Wayfair

Up to 50% off

Wayfair has Gracie Oaks Farmhouse TV Stands and Entertainments Centers discounted up to half off. There are over 700 options available and prices start as low as $100. Plus, sign up for Wayfair emails and you'll receive a unique promo code to use on your first order for an extra 10% off these already discounted prices. Even better, these all ship for free.

Wayfair Velvet Wingback Accent Chairs

Up to 50% off + extra 10% off

Shop up to 50% off over 150 velvet wingback accent chairs at Wayfair. Plus, sign up for Wayfair emails and you'll receive a unique promo code to use on your first order for an extra 10% off these already discounted prices. Everything ships for free.

Kelly Clarkson Home Accent Chairs Chairs at Wayfair

Up to 50% off + extra 10% off first order

Get up to 50% off Kelly Clarkson Home Accent Chairs Chairs at Wayfair. Plus, sign up for Wayfair emails and you'll receive a unique promo code to use on your first order for an extra 10% off. Shipping is free.

Andover Mills Sectionals at Wayfair

Up to 50% off + extra 10% off first order

Get up to 50% off Andover Mills Sectionals at Wayfair. Plus, sign up for Wayfair emails and you'll receive a unique promo code to use on your first order for an extra 10% off. All of these ships for free.

Mercury Row Sectionals at Wayfair

Up to 50% off + extra 10% off first order

Get up to 50% off nearly 50 Mercury Row Sectionals at Wayfair. Plus, sign up for Wayfair emails and you'll receive a unique promo code to use on your first order for an extra 10% off. These sectionals ship for free.

Williston Forge End and Side Tables at Wayfair

Up to 30% off + extra 10% off first order

Shop up to 30% off Williston Forge End and Side Tables at Wayfair. Prices start at $41. Plus, new customers can sign up for Wayfair emails and you'll receive a unique promo code to use on your first order for an extra 10% off. All of these will ship for free.

Wayfair's approach to discounts is refreshingly straightforward compared to other big-box retailers that hide their best offers behind confusing rebate forms. This month, the retailer is aggressively targeting new customers with a mix of direct percentage-off codes and high-value credit incentives.

Whether you are looking to refresh your living room for Presidents' Day or just need a single accent chair, knowing which welcome offer to trigger can save you significant cash. We have compiled the most effective ways to lower your subtotal right now.

Wayfair's 2026 First Order Promotions At a Glance

Offer Type

Discount Amount

How to Get It

Email Sign-Up

10% Off

Enter your email in the homepage footer popup.

Text Alert Sign-Up

$5 - $10 Off

Opt-in to mobile alerts via the "Mobile Deals" link.

App-Exclusive First Order

10% - 15% Off

Download the Wayfair app and use the in-app welcome code.

Wayfair Credit Card

$40 - $50 Off

Apply for a card and use the bonus on your first $100+ order.

Wayfair Professional

Up to 15% Off

Join for free with a business/trade tax ID.

Best Ways to Get Promo Codes From Wayfair

For most shoppers, the digital promos below are the fastest way to secure a discount. These codes generally arrive instantly and are strictly for first-time purchases.

  • Email Newsletter Sign-Up: Enter your email address on the homepage to receive a unique 10% off code. This is the most reliable method for desktop users.
  • Text Alert Sign-Up: Opt into mobile text alerts to receive a unique 10% off code delivered to your phone.
  • App-Exclusive Code: Download the Wayfair app and try code APP15 at checkout for 15% off your first in-app purchase. This code is currently valid through December 31, 2026.
  • Free Shipping: Automatically applied on all orders over $35.

Credit Card and Professional Discounts

If you are planning a larger renovation or buying for a business, standard coupons might not offer the best value. Consider these high-tier options for bigger baskets.

  • Wayfair Credit Card: Apply and get approved to receive $40 off your first qualifying order of $250 or more. This is often stackable with sale prices but cannot be combined with the 10% welcome code.
  • Wayfair Professional: Business owners with a valid EIN or trade license can join for free to unlock trade discounts of up to 15% off.

February Seasonal Sales and Automatic Savings

Beyond coupons, February is a strong month for sitewide price drops. You can often find deep discounts in these categories without needing a specific code.

  • Presidents' Day Sale: Look for seasonal markdowns on mattresses, appliances, and major furniture.
  • Daily Sales and Clearance: Up to 70% off overstock items.
  • Closeout Deals: Deep discounts on discontinued lines that stack with free shipping.

Expert Savings Tips for New Shoppers

To make sure you actually get the deal you expect, keep these fine-print details in mind before you head to checkout.

  • Watch the Expiry Clock: The unique 10% off code you receive via email usually expires 7 days after it is issued. Do not sign up until you are ready to buy.
  • The Cap on Savings: The 10% off welcome code often has a maximum discount limit (typically capping out at $150 in savings), so it may not be fully effective on orders exceeding $1,500.
  • Stacking Strategy: While you usually cannot stack two promo codes (like a 10% off plus a 15% off), you can typically apply a first-order promo code on top of items already marked down in the "Up to 70% Off" clearance section.
  • Code Specificity: If the APP15 code doesn't work for your specific account, fallback to the 10% email sign-up, which has the highest success rate for new users.

Ultimately, February 2026 is an excellent month to be a new Wayfair shopper. By combining the right new-customer code with aggressive Presidents' Day pricing, you can secure furniture and decor at some of the lowest prices of the year.

Here's How New Customers Can Apply Promo Codes on Wayfair

Redeeming a coupon at Wayfair is a straightforward process, but the retailer places the promo code box later in the checkout process than many shoppers expect. You won't find the field in your initial shopping cart or on the shipping address page; you must advance to the Payment Info screen to lock in your savings.

Follow these steps to ensure your discount is applied correctly:

  • Log In or Register: First-order codes are almost always linked to your identity. You must be logged in with the exact email address used to sign up for the exclusive offers. Using Guest Checkout will often cause vetted coupons to be rejected.
Wayfair First Order Promo Code New Account
  • Fill Your Cart: Once you have used the app to visualize pieces in your space and added items to your cart, click "Proceed to Checkout." Note that specific app-only deals may require you to complete the purchase via the mobile application.
Wayfair First Order Promo Code Cart
  • Navigate Past Shipping: Enter your delivery details and click "Save and Continue." Do not panic if you don't see a place to enter your code yet.
  • Locate the Code Link: On the "Payment" page, look immediately below the credit card and financing options. You will see a clickable link labeled "Add Gift Card/Promo Code."
Wayfair First Order Promo Code Checkout
  • Enter and Apply: Click the link to reveal the text field. Paste the unique code you received via email or text message and hit "Apply." Always verify that your order total has dropped before you finalize the payment.
Wayfair First Order Promo Code Coupon

Key Things to Know About First Order Promotions

Navigating your first purchase at Wayfair involves more than just finding a coupon code. From understanding strict "one-code" limits to knowing exactly when you can cancel an order, there are specific rules that apply to new accounts.

How Do I Get a Wayfair Promo Code For My First Order?

Sign up for Wayfair emails or text alerts to receive a unique 10% off promo code for your first order.

How Long is My Wayfair First Order Promo Code Valid?

Most Wayfair first order promo codes expire 7 to 30 days after they are issued. The exact expiration date is usually listed in the email or message containing your code. To make the most of your discount, wait to sign up for the promo until you're ready to make your purchase.

What Happens if I Return an Item Bought With a First Order Promo Code?

If you return an item bought with a first order promo code, you'll receive a refund for the amount you paid after the discount, minus any return shipping fees. The promo code is usually single-use and will not be reissued, even if you return your purchase.

However, unlike some retailers that offer free returns, Wayfair typically deducts the cost of return shipping from your refund amount.

  • The Process: To initiate a return, log in to your account, navigate to "My Orders," and select "Return Item" to generate a shipping label. Small items can be dropped off at FedEx or UPS, while large furniture requires a scheduled pickup.
  • Mattress Trial: Most mattresses come with a 100-Night Trial. If you aren't satisfied, you can exchange it for store credit (free) or return it for a refund (usually incurring a $49-$99 fee). Note that mattress toppers, crib mattresses, and air mattresses are excluded from this trial.
  • Damaged Items: If an item arrives damaged, you must report it via the "Problem with this Order" link and upload clear photos of the damage and packaging. You will not be charged return shipping for damaged or defective goods. Crucial: For "Full Service Delivery" items, you only have 3 days to report damage, whereas standard shipments have a 30-day reporting window.
  • Strict Exclusions: The following items are generally considered Final Sale and cannot be returned:
    • "Open Box" and Clearance items.
    • Personalized or Monogrammed items.
    • Gift Cards and Live Plants.
    • Appliances that have already been installed.
    • Discounted bundles (unless the entire bundle is returned).

How Much is Shipping on My First Wayfair Order?

Shipping is free on most Wayfair orders over $35 within the contiguous United States.

For orders under $35, a flat $4.99 shipping fee applies. Larger items may qualify for free scheduled delivery, while premium services like assembly or "White Glove" delivery may cost extra.

However, the specific delivery method-and potential extra costs-depends entirely on the size of the item you are buying for your first home project.

  • Small Items (FedEx/UPS): Decor, bedding, and small furniture ship via standard ground carriers (1-7 days) and are dropped at your doorstep. You can pay extra for Expedited (2-day) or Express (1-day) shipping at checkout.
  • Large Items (Scheduled Delivery): Big-ticket items like sofas and appliances travel via freight carriers. While basic "Curbside" or "Threshold" (inside the front door) delivery is often free over $35, delivery agents will contact you to schedule a specific date and time window.
  • White Glove and Full Service Costs: If you want "Room of Choice" placement, assembly, and packaging removal, you must upgrade to "White Glove" or "Full Service Delivery" at checkout. While sometimes included for free during specific sofa promos, this service typically costs an additional $100-200+ per item depending on weight and complexity.
  • Important Appliance Prep: If your first order includes a major appliance with installation, you must ensure all gas, water, and electrical hookups are ready before the team arrives. If the area is not prepped, the agents will likely refuse installation.
  • Regional Exclusions: Shipping to Alaska, Hawaii, and Puerto Rico always incurs higher fees and is excluded from the standard free shipping policy.

How Long Does It Take to Receive the Wayfair Welcome Coupon?

Once you enter your email address into the signup form, the automated system typically generates your unique 10% off code and delivers it to your inbox within 5 to 15 minutes.

It is rarely instantaneous. If you have not received it after 20 minutes, it is crucial to check your "Promotions," "Updates," or "Spam" folders, as these automated marketing emails are frequently filtered out. If you are in a rush and cannot wait, signing up for text alerts is a faster alternative that usually delivers a code to your mobile device instantly.

Does My Welcome Code Expire?

Yes, and usually faster than shoppers expect. Most Wayfair first-order promo codes expire 30 days after they are issued.

Because these codes are strictly one-time use and tied to your specific email address, you cannot simply request a new one later. The best strategy is to wait to sign up for the newsletter until you are within a few weeks of making your final purchase to ensure the code is active when you are ready to buy.

Can I Use My 10% Off First Order Code on Sale Items?

Wayfair's welcome coupons are technically designed for full-priced items. The system generally blocks these codes from being applied to "Closeout," "Open Box," or "Flash Deal" pricing because those items are already marked down significantly.

However, enforcement of this rule varies by supplier. It is always worth attempting to apply your code at checkout, particularly on "Daily Sales" categories, as some manufacturers allow the extra 10% discount to stack on top of temporary price cuts.

How Do I Get $40 Off My First Wayfair Purchase?

To secure a $40 discount, you must apply and be approved for the Wayfair Credit Card.

  • The Offer: New cardholders receive $40 off their first qualifying order of $250 or more (this offer sometimes increases to $50 off $100 during major holiday events).
  • The Strategy: This is the superior choice for high-ticket items like sofas or dining sets. While a 10% coupon saves $25 on a $250 order, this credit card offer saves you a flat $40, making it the better math for mid-range purchases.

How Long Do Wayfair's First Order Promotions Typically Last?

On average, a Wayfair welcome code is valid for 7 to 30 days, while the sitewide sales they stack with typically run for 10 to 14 days. However, the "expiration" of your savings depends heavily on what you are putting in your cart:

  • Personal Promo Codes (7-Day Average): Most unique 10% off codes sent via email or text are designed for immediate use and expire exactly one week after they are issued. If you are shopping for high-turnover items like accent chairs or area rugs from Wayfair's private labels (Mercury Row, Greyleigh, or Andover Mills), you should use the code immediately, as these brands often see daily price fluctuations.
  • Seasonal Category Sales (10-14 Days): Major events, such as the February Presidents' Day Sale, generally last two weeks. This is the "goldilocks" window for high-ticket subcategories like mattresses (specifically Wayfair Sleep and Sealy) and major appliances (GE, Samsung, and Bosch). While your promo code might still be valid after the sale ends, the base price of the item will likely jump back up by 20-30%, significantly reducing your total savings.
  • Flash Deals and Open Box (24 Hours or Less): These are the shortest promotions on the site. Flash Deals reset every 24 hours at noon EST, and Open Box inventory for brands like Kelly Clarkson Home is often sold on a "first-come, first-served" basis. If you find a "like-new" return at 50% off, your 7-day code window is irrelevant-you must buy it before another shopper clears the single-unit inventory.
  • Brand-Specific Exclusions: Keep in mind that for "Price-Protected" brands like Dyson, Breville, or Tempur-Pedic, promotions are dictated by the manufacturer, not Wayfair. These sales are rare and usually only last through the holiday weekend itself (Friday-Monday). Even if you have a 30-day welcome code, it will likely be blocked from these brands once the specific holiday window closes.

Which Promotion Is Best for My First Order?

Small Carts ($50-$99)

For minor updates like bedding refreshers or kitchen gadgets, the ten dollar Referral Code or Text Sign-Up is mathematically superior. Because this is a flat-dollar discount, it punches above its weight on small baskets. For example, using a ten dollar coupon on a fifty dollar purchase yields a twenty percent discount, which is double the value of the standard percentage-off welcome code. If your total is under one hundred dollars, always opt for the fixed dollar amount.

Mid-Range Orders ($100-$150)

The tipping point for value occurs right at the one hundred dollar mark. Once your subtotal hits triple digits, the ten percent Email or App Code becomes the clear winner. On a one hundred fifty dollar area rug, a ten percent code saves you fifteen dollars, effectively beating the referral offer. This percentage-based discount scales with your purchase, making it the most reliable tool for standard furniture buying where the total hovers in the mid-hundreds.

Large Purchases ($250+)

If you are eyeing a new sofa or dining set, the Wayfair Credit Card offer offers the highest potential return. The introductory bonus usually offers a flat forty dollars off your first qualifying order of two hundred fifty dollars or more. While a ten percent coupon would save twenty-five dollars on a two hundred fifty dollar order, the credit card bonus instantly saves you forty dollars.

However, do the math carefully: if your order exceeds four hundred dollars, the ten percent coupon once again becomes the better deal unless you are looking for long-term financing or rewards points.

What Do I Do If My Promo Code Doesn't Work?

If your Wayfair promo code doesn't work, make sure you're logged into the correct account, check that the code hasn't expired, and confirm your items aren't excluded.

If it still doesn't work, try clearing your browser cache or switching devices. For further help, contact Wayfair customer service.

When to Call in the Professionals

If you have verified that your items are eligible and your account is correct, but the code still won't stick, it's time to escalate. Wayfair's customer service team is empowered to manually apply discounts in many cases, especially for first-time buyers.

  • Live Chat: Access the Wayfair Help Center and select the "Current Order" or "Shopping and Item Questions" tab to initiate a chat.

Financing Your First Order Without a Hard Credit Check

If you are filling a new apartment but want to avoid the hard credit pull of the official Wayfair Credit Card, you have options. In 2026, Wayfair has fully integrated with major "Buy Now, Pay Later" platforms including Affirm, Afterpay, and Klarna.

These services allow new customers to split their first major purchase-like a $800 sectional or a $400 mattress-into four interest-free biweekly payments. This is an excellent alternative for first-time shoppers who want to manage cash flow without committing to a store card. You can select these options directly at the "Payment Info" screen. Crucially, using these payment methods does not void your 10% first-order promo code; you can apply your welcome coupon to lower the price and then split the remaining balance into manageable chunks.

Does Wayfair Have a Student or Military Discount for New Customers?

Wayfair does not currently offer a standing, year-round military or student discount through third-party verification services like ID.me or SheerID.

While this disappoints many first-time shoppers, the workaround is simple: new students and military members can achieve the same 10% savings by utilizing the standard email signup offer.

Additionally, during "Back to College" season (August/September) and Veterans Day, Wayfair often releases specific sales that mimic these discounts without requiring ID verification.

How Wayfair's First Order Promotions Stack Up With Competitors

When you are standing at the checkout for the first time, Wayfair's promotional strategy is designed to compete directly with both big-box retailers and high-end boutiques. While Wayfair's 10% welcome code is remarkably consistent, other players in the home goods space offer higher percentages, flat-dollar rewards, or "New Mover" exclusives. For a first-time buyer, choosing the right retailer often depends on whether you prefer a one-time percentage-off code or a long-term rewards enrollment bonus.

Retailer

First Order Discount Strategy

Primary Product Focus

Wayfair

10% off via email/text signup

Furniture, rugs, and decor

Bed Bath and Beyond

15% - 25% off coupon for new subscribers

Linens, rugs, and kitchenware

The Home Depot

$5 off $50 signup bonus; Pro welcome offers

Appliances, patio, and hardware

Lowe's

$10 off $50 email offer; 20% off Credit Card bonus

Major appliances and outdoor living

IKEA

$25 off $250 "New Mover" coupon

Affordable, modular modern furniture

West Elm

15% off for first-time email signups

Mid-century modern furniture

Etsy

Individual seller "First Order" or "Cart" coupons

Handmade and vintage decor

HomeGoods

10% off first buy via TJX Rewards signup

In-store accent furniture and decor

In 2026, Bed Bath and Beyond (and parent company Overstock) remains Wayfair's most aggressive competitor for new customers. While Wayfair sticks to a reliable 10%, Bed Bath and Beyond frequently offers 15% to 25% coupons to new email subscribers.

For those tackling a large-scale first project, the home improvement giants offer a different kind of value. The Home Depot typically provides a modest $5 off your first $50 purchase for email signups, but their real "new customer" strength lies in their New Mover kits and Pro-enrollment bonuses, which can include higher flat-dollar savings on major appliances. Lowe's currently leads the pack for credit-based savings, often offering new cardholders 20% off (up to $100) on their first purchase, which is significantly more generous than Wayfair's flat $40 credit card bonus for smaller orders.

For unique or personalized pieces, Etsy offers a decentralized approach. While there is no sitewide first-order code, individual shops frequently send a "First Purchase" coupon (usually 10%) or an "Add to Cart" discount code to new users who show interest in an item.

How Do I Qualify for Free Shipping on My First Order?

Securing free shipping at Wayfair is one of the easiest ways to keep your total cost down, and the rules are simple for new buyers. For the vast majority of inventory, you automatically qualify for free shipping on all orders over $35 within the contiguous United States.

This threshold applies to your subtotal before taxes are added, so if you are buying a small item like a throw pillow that costs $29, you will be hit with a flat $4.99 shipping fee. In that scenario, it is often smarter to add a low-cost "filler" item to your cart to hit the minimum purchase of $35, effectively getting more product for the same total price.

If you plan to be a frequent shopper, you can bypass this threshold entirely by becoming one of the members of the Wayfair Rewards program. For an annual fee, members unlock sitewide free shipping on every single order with no minimum required, along with exclusive discounts and early access to major sales.

However, keep in mind that "free shipping" covers standard ground or curbside delivery. If you require the full service option where the team carries furniture up a flight of stairs, or if you need professional assembly service, those premium add-ons will always incur an extra cost regardless of your order size.

Is There an App-Exclusive Promo Code for New Users?

Yes, Wayfair frequently incentivizes mobile adoption by offering exclusive 10% to 15% discounts for first-time purchases made specifically through the Wayfair mobile app. If you have already used your email discount on the desktop site but want to make a second "first" purchase, downloading the app and signing in can sometimes trigger a fresh mobile-only offer that isn't visible on the website.

Does Wayfair Price Match If I Find a Lower Price Elsewhere?

No, Wayfair does not offer price matching for competitors (like Amazon or Home Depot), nor do they offer price adjustments if the price drops on their own site after you buy. Wayfair uses algorithms that change prices frequently based on supply chain costs, so the price you pay at checkout is final. If the price drops significantly the next day, your only official option is to return the item (paying the return shipping fee) and buy it again, which is rarely cost-effective for large furniture.

Can I Get a First-Order Discount on Wayfair Professional?

Yes. If you sign up for a free Wayfair Professional account for your business, you are eligible for benefits that exceed the standard retail offers. New Pro members often qualify for specialized enrollment bonuses, such as $100 off a $1,000 purchase. More importantly, Pro members gain access to "Pro Pricing," which is automatically set up to 15% lower than standard retail rates on millions of items, providing a permanent discount rather than a one-time coupon.

Can I Cancel My First Order If I Change My Mind?

You have a very narrow window to cancel a Wayfair order. You must log in to "My Orders" and select "Cancel" before the item enters the "Shipping" or "Prepared for Shipping" phase. Because Wayfair's logistics network is designed for speed, this window can close in as little as 30 minutes for small items. If the cancel button has disappeared, the order is locked. At that point, you must either refuse the delivery when the carrier arrives or accept it and initiate a standard return.

What Is the "New Mover" Discount and How Do I Get It?

The "New Mover" discount is a legacy promotion where Wayfair partners with the USPS and moving companies to reach people who have recently relocated. Historically, shoppers who filed an official change-of-address form would receive a physical "Welcome Home" packet in their mailbox containing a unique 15% off Wayfair promo code. While less common in 2026 than in previous years, checking your physical mail after a move remains one of the few ways to secure a discount higher than the standard 10% email offer.

What Have Wayfair's First-Order Discounts Looked Like Previously?

Wayfair has long utilized aggressive "New Customer" incentives as their primary growth engine. Historically, the company has prioritized capturing the "New Mover" demographic-people who have just purchased a home and need to fill it quickly.

  • The 10% "Anchor" Offer: For over a decade, the 10% welcome coupon has been Wayfair's most consistent offer. While other retailers fluctuate their percentages, Wayfair has maintained this as a "Gold Standard" for anyone signing up for their newsletter.
  • The "New Mover" 15% Legacy: Historically, one of Wayfair's most successful campaigns involved a partnership with the USPS. For years, shoppers who filed an official change-of-address form would receive a physical "New Mover" packet containing a unique 15% off Wayfair promo code. This was often the highest percentage-off code available to the public and remains a sought-after "treasure hunt" item for new homeowners today.
  • The Credit Card Evolution: When the Wayfair Credit Card first launched, the introductory offer was often a modest $20 off. As the company grew, they realized the value of the "First Order" high-ticket buyer, eventually scaling the sign-up bonus offers to the $40 and $50 off offers seen in 2026.
  • The Shift to App-Only Savings: In recent years, Wayfair's historical focus has shifted from desktop signups to mobile adoption. Starting around 2020, the company began reserving their best "New Customer" exclusives specifically for those who download the Wayfair App, occasionally offering one-time 20% off notifications to first-time app users.

Exclusions To Keep In Mind in 2026

While Wayfair's new customer discounts are generous, they are not universal. Before you apply your code, be aware that specific high-end manufacturers strictly prohibit discounting to protect their brand value. This "price-protection" policy generally prevents "double-dipping" on inventory that is already priced at a floor, meaning items tagged as "Open Box," "Flash Deal," or deeply marked-down "Clearance" stock are often ineligible.

Furthermore, the discount logic automatically rejects carts that rely solely on non-physical or restricted goods, such as gift cards, assembly services, live plants, and personalized items.

Commonly Excluded Vendors and Categories:

  • The "Sister Site" Conflict: If you have an existing account with Wayfair's sister brands (AllModern, Joss and Main, Birch Lane, or Perigold), you are considered an existing customer. You will need a fresh email address to qualify for first-order savings.
  • Premium Kitchen and Home Appliances: Major global manufacturers often enforce Minimum Advertised Price (MAP) policies that block third-party coupons. Expect codes to fail on brands like Breville, KitchenAid, GE (and GE Profile), Bosch, Café, LG, Samsung, and Vitamix.
  • Luxury and Designer Furniture: High-end design houses that ship directly from their own facilities are frequently excluded. This includes names like Blu Dot, Calligaris, Hooker Furniture, Copeland Furniture, and Jonathan Adler.
  • Mattresses and Personal Comfort: While Wayfair's private label mattresses (like Wayfair Sleep) are eligible, name-brand heavyweights like Tempur-Pedic, Sealy, and Stearns and Foster are almost always excluded from sitewide percent-off discounts.
  • Outdoor Living and Grills: Specialized outdoor equipment often falls under the "restricted" list. Be prepared to pay full price (or wait for a specific brand sale) for items from Weber, Blaze Grills, Barlow Tyrie, and Kingsley Bate.
  • Cookware and Tabletop: Heirloom-quality kitchen brands are rarely discounted via promotions. Exclusions typically apply to Le Creuset, Staub, Emile Henry, and Shun Cutlery.

Other Ways New Customers Can Save at Wayfair in 2026

While a first order promo code is the best way to slice the price of a full-priced sofa or dining set, it isn't the only tool in your arsenal. Some of Wayfair's deepest discounts are applied automatically to the list price or triggered by specific shopping behaviors.

Savvy shoppers can often stack these strategies to save up to 80%, regardless of whether they have a coupon code. Here are the most effective non-coupon ways to lower your total.

Browse Daily Sales and Post-Holiday Closeouts

One of the easiest ways to save without a code is to shop the "Deals" tab, where Wayfair clears out overstocked inventory. In February, this section is particularly valuable as it serves as a hub for post-holiday clearance.

  • Wayfair Daily Sales: Operating on a 24-hour cycle, the company launches specific category sales (like "Storage and Organization" or "Bedding") every morning. These automatic markdowns often hit 50-60% off.
  • Closeout and Surplus: This section features discontinued inventory from major brands. It is the best place to find steep discounts on winter textiles and holiday decor being cleared out for spring inventory.
  • Wayfair Flash Deals: Check the site at 12:00 PM EST for limited-time "Flash Deals" that offer deeper cuts on specific items for only a few hours.

Scour the "Open Box" Goldmine

For massive savings on high-ticket items like sectionals, accent chairs, and chandeliers, the Wayfair Open Box savings are an absolute goldmine for first-time buyers. These are returns that have been inspected by Wayfair's warehouse team and deemed "like-new." Because they cannot be sold as new, they are often marked down by 50% or more. This is an ideal strategy for furnishing a room with premium brands like Mercury Row or Greyleigh while staying well below budget. Crucially, most Open Box items still qualify for free shipping, though they are typically non-returnable.

Mastering the "Smart Cart" Strategy to Avoid Shipping Fees

One of the most consistent ways to save at Wayfair is by keeping a close eye on that $35 free shipping threshold. While most orders over $35 ship for free, anything below that mark triggers a flat $4.99 shipping fee. To learn how to avoid Wayfair shipping fees and avoid this "wasted" expense, we recommend using the "Smart Cart" method to ensure every dollar you spend goes toward a product rather than a shipping label.

The math is simple. Suppose you have a $29 accent piece in your cart. With the mandatory shipping charge, your total comes to $33.99. Instead of handing over five dollars for a cardboard box and a tracking number, you can find a high-utility "filler item" costing $6-such as a kitchen gadget, a candle, or a set of tea towels. By doing this, your subtotal hits the $35 mark, shipping becomes free, and you walk away with an extra product for essentially the same total price.

To bridge the gap effectively, look for these reliable filler categories that offer genuine value for your home:

  • Kitchen Tools: Search for individual stainless-steel whisks, silicone spatulas, or bamboo spoons. These are usually priced between $6 and $9 and are far more useful to own than a shipping receipt.
  • Organizational Essentials: Look for clear acrylic drawer bins or honeycomb sock organizers. These small, modular units help tidy up a dresser or desk and often fall right in the $5 to $10 range.
  • Cabinet Hardware: If you only need to add a few dollars to your total, single cabinet knobs or drawer pulls are frequently available for $3 to $5.
  • Practical Home Maintenance: Items like adhesive wall hooks, felt furniture pads, and doorstops are essentials for any home and often cost just enough to push you over the $35 edge.
  • Post-Holiday Clearance: Especially in February, check the clearance sections for individual holiday ornaments or small festive linens that are often marked down significantly.

Discover App-Exclusive and Hidden Savings

In recent years, the company has shifted focus to mobile adoption, often reserving the best incentives for the app. Wayfair app exclusive deals can include higher percentage-off coupons (like 15% off) that aren't visible on the desktop site. If you have already used your email signup bonus, downloading the app is often the only way to trigger a second "new customer" offer.

Triggering a Discount by Pausing Your Purchase Using The "Abandoned Cart" Hack

Marketing automation is one of Wayfair's strongest tools, and savvy shoppers can actually use it to their advantage to secure an extra discount. If you've already used your initial welcome code or simply aren't in a rush to hit the "Buy" button, you can often trigger an abandoned cart Wayfair discount just by walking away from your computer. Wayfair's system is designed to "close the loop" on potential sales, and a cart left sitting for a day or two is a major trigger for their outreach team.

To successfully execute the "Abandoned Cart" hack, follow these specific steps:

  • Log In First: This is the most critical step. If you aren't signed into your Wayfair account, the system has no way to link the items in the cart to your email address.
  • Load Your Cart: Add the items you are seriously considering to your shopping cart as if you are ready to check out.
  • The Great Pause: Instead of finalizing the payment, simply close your browser or exit the app. Do not interact with the site for at least 24 to 48 hours.
  • Check Your Inbox: Within a day or two, Wayfair's automated marketing system will likely flag you as a "lost" shopper. You'll often receive an email with a subject line like "Still thinking about it?" or "Your items are waiting," which frequently includes a fresh, unique 10% off promo code to entice you back to the site.

While this isn't a 100% guarantee for every single item-especially for high-demand flash deals-it is a remarkably consistent strategy for standard inventory.

Stack Discounts on Already Marked-Down Items

A common question is whether you can combine offers. While you usually cannot use two coupons at once, stacking Wayfair discounts is possible when you apply a promo code to an item that is already on sale. For example, a 10% first-order code can often be applied to a sofa that is already marked down by 20% in a seasonal sale, compounding your savings. However, "Flash Deal" pricing is sometimes excluded from this stacking capability.

Wayfair Rewards Memberships

While the Wayfair Credit Card is a high-performance tool for financing large-scale renovations, it isn't the only way to lock in long-term savings. For shoppers who prefer to avoid a credit check while still securing professional-level perks, the Wayfair Rewards program offers a streamlined, subscription-based alternative. For a flat fee of $29 per year, this membership functions as a "VIP pass" across the entire Wayfair ecosystem, providing consistent benefits at Wayfair, AllModern, Joss and Main, Birch Lane, and Perigold.

The most immediate advantage of the program is the 5% back in Reward Dollars earned on every purchase. Unlike a one-time promo code that expires after a single use, this is a reliable, ongoing return on your spending. These rewards are banked in your account and can be applied like store credit toward any future project, making it an ideal system for someone who redecorates in phases. Furthermore, the program completely removes the logistical friction of the $35 shipping threshold. As a Rewards member, every single order ships for free, regardless of the price. If you are the type of shopper who prefers to buy home essentials as you need them-rather than waiting to bundle a massive order-the savings on those $4.99 shipping fees can quickly outpace the cost of the membership itself.

The "Cash-Back" Multiplier: Stacking with External Portals

While the internal checkout logic prevents coupon stacking, it cannot stop the "double dip" of Wayfair cash-back portals. By clicking through a third-party rebate site like Rakuten or TopCashback before you shop, you can earn 1% to 5% cash back on your purchase. This rebate is calculated on your subtotal and works even if you use a promo code, effectively breaking the "one discount" rule. By utilizing third-party portals, you can bypass the standard savings ceiling and create a high-performance discount that goes well beyond the advertised 10%.

To execute this double-dip strategy successfully, you must ensure your digital ready-state is set before you finalize the purchase. You should activate the portal first in your browser or app before you even reach the payment page. Once the portal is tracking your session, you can then apply your unique first-order promo code. The portal will recognize the transaction and calculate your cash-back based on the post-discount subtotal.

The net-result of this maneuver is significant for anyone managing a large capital-outlay. For example, on a one thousand dollar order, your ten percent code saves you one hundred dollars instantly, bringing your subtotal to nine hundred dollars. If your portal is offering a five percent cash-back rate, you will bank an additional forty-five dollars in your external account. This effectively turns a standard ten percent welcome offer into a fourteen point five percent total reduction in cost. For a first-time shopper outfitting a large room, this double-dip is the difference between staying on budget and having extra funds for accessories.

Just remember that cash-back isn't instant and typically hits your account within thirty to ninety days, but it remains the most effective way to beat the one-code limit.

Unlock Tax-Free Shopping on Wayfair Professional

For landlords, Airbnb hosts, interior designers, and contractors, the standard consumer site is just the tip of the iceberg. By registering for a tax-free shopping Wayfair Professional account, you unlock a separate tier of pricing and logistics that can yield deeper savings than any standard "first order" promo code.

The most immediate "discount" for a business making a large first purchase is the removal of sales tax. For a $5,000 renovation order, this saves you an additional $300 to $500 instantly, depending on your state's tax rate.

If you possess a valid resale certificate or state tax exemption document, follow these steps to unlock tax-exempt purchasing:

  1. Create a Free Pro Account: Visit the Wayfair Professional page and sign up using your business details.
  2. Upload Your Documents: Navigate to the "Account Settings" or "Tax Exemption" section of your dashboard. Upload your valid state-issued resale certificate or tax exemption form.
  3. Wait for Verification: Wayfair's team will verify the document (usually within 24-48 hours).
  4. Shop Automatically: Once approved, the sales tax will automatically be deducted from your cart at checkout for all eligible orders. You do not need to contact support for every purchase.

Note for Contractors: Beyond the savings, Pro accounts offer logistical perks like "Project Folders" to organize different client builds and access to Business Credit (Net 60 terms) to help manage cash flow during large renovations.

Refer-a-Friend: $10 Off vs. 10% Off Math

If you are deciding between a "Refer-a-Friend" link and a "10% Email Signup" code, you must look at your cart total. The Wayfair referral program typically gives you $10 off a first order of $50+.

  • Orders under $100: Use the Referral code. If your order is $50, the $10 off equals a 20% discount.
  • Orders over $100: Use the 10% Welcome Coupon. Once your cart exceeds $100, the 10% discount saves you more than the flat $10 referral bonus.

Why New Customer Discounts Matter More Now

Historically, Wayfair was an online-only entity, but 2024 and 2025 marked the company's massive expansion into physical retail, with flagship stores opening in Illinois and Pennsylvania. For 2026 shoppers, this history is significant because it means "First Order" discounts are no longer just for digital carts. Many of the new customer promo codes generated online can now be scanned at the register of a physical Wayfair store, allowing you to combine the instant gratification of in-person shopping with the aggressive "welcome" pricing that built the Wayfair empire.

Quick Recap For New Wayfair Shoppers

Before you head to checkout, keep these core strategies in mind to ensure you are getting the absolute lowest price on your first order.

  • Do the Math on Your Cart Size: One size does not fit all. If your order is under $100, use the $10 Referral or Text code for the best value. If your subtotal is over $100, switch to the 10% Welcome Email code to maximize your savings.
  • Watch for Price Floor Exclusions: Promo codes rarely work on items that are already deeply discounted. If you are buying "Open Box," "Flash Deal," or "Closeout" items, the listed price is likely final, so don't waste time hunting for a stackable coupon.
  • Don't Pay for Shipping: The free shipping threshold is $35. If your cart is sitting at $29, you are better off adding a $6 kitchen gadget or organizer to hit the minimum rather than paying the $4.99 shipping fee for an empty box.
  • Business Owners Save More: If you are shopping for a rental property, office, or client project, skip the standard coupons. Signing up for Wayfair Professional unlocks tax-exempt purchasing and permanent trade discounts of up to 15%, which beats any one-time consumer code.
  • Time Your Sign-Up: Your 10% welcome code typically expires 30 days after it hits your inbox. Do not enter your email address until you are ready to buy, or you risk the code expiring before you make your decision.

How We Find and Verify Furniture and Home Decor Promotions

Our team of deal experts scours every corner of the internet, from weekly ads to insider newsletters, to find the best Wayfair deals for you, our readers. We don't just find the deals; we verify them. Our curators are obsessed with the details, checking the fine print and testing codes to ensure that every discount we publish is valid, active, and ready to use. This hands-on process is designed to save you time and frustration. We cut through the noise of expired offers and confusing terms to bring you a clean, curated list of reliable savings.

In a retail landscape where "sitewide" coupons are becoming increasingly rare, Wayfair's commitment to a standing 10% first-order discount remains one of the most reliable offers in the home industry. While 10% might seem modest compared to the "50% off" flash sale banners you see on other sites, the value of the Wayfair welcome code lies in its flexibility. Unlike category-specific sales that force you to buy a rug when you really need a lamp, the first-order promo applies to nearly the entire inventory. For a first-time homeowner buying a $1,500 sectional, that $150 in instant savings is a return on investment that takes less than 30 seconds of effort to secure via email signup.

However, the "worth" of this discount depends entirely on what you are buying. If you are purchasing a small decor item under $35, the shipping fee of $4.99 will likely cancel out your 10% savings. In contrast, if you are outfitting an entire room, the savings are substantial. Ultimately, Wayfair wins on convenience and selection; the discount is the "cherry on top" that makes them cheaper than Amazon for large furniture, but savvy shoppers should still compare prices with specialized retailers for specific items like bedding or appliances.

Why Trust DealNews For Wayfair Discounts and Tips

For years, DealNews has been the savvy shopper's secret weapon. We deliver hundreds of verified deals to our readers every day on a massive range of products. Our commitment is to you, ensuring that every deal we publish is the best price you'll find.
To put that expertise to work for you, sign up for the DealNews Select newsletter for a daily dose of handpicked deals. Or, if you're waiting for a specific item to drop in price, set a deal alert and get an instant notification the moment it goes on sale.

Jim Adams
Managing Editor

Jim has been with DealNews for over two decades and still has nightmares about the days when placing an order from mail-order catalogs required a phone call. He's a grizzled deal veteran, having lived through and covered all modern-era Black Friday and Cyber Monday sales. ("Black Friday" as a retail term first emerged in the late 1960s—and he's not quite that old.) As a lifelong (and unapologetic) Apple fanboy, Jim loves helping others find deals on the latest MacBooks, iPads, and iPhones. But he'll happily cross the aisle to uncover the best discounts on PCs and everything else from video games to vacuums. When he's not sleuthing for the next big deal, Jim's either rewatching The Office for the 57th time, finally getting around to finishing The Witcher 3, or planning a trip to a remote, mountainous corner of the world—sans Internet.
DealNews may be compensated by companies mentioned in this article. Please note that, although prices sometimes fluctuate or expire unexpectedly, all products and deals mentioned in this feature were available at the lowest total price we could find at the time of publication (unless otherwise specified).

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