Blackmagic Design Pocket Cinema Camera 4K Kit with 12-35mm Zoom, 512GB SSD, Cage & Mic

Save on this Prime Day selection of cameras, bundles, and accessories. We've pictured this GoPro HERO12 Black Action Camera for $279 (25% off.) Shop Now at Amazon

Save on a selection of Sony lenses (and some Sony-compatible Tamron lenses). The Sony brand lenses are marked up to 26% off. There are also a few refurbished Sony lenses in this selection marked up to 40% off. We've pictured the Sony FE 85mm f/1.4 GM Lens for $1,298 ($455 off). Shop Now at Amazon

It's back at the lowest price we've seen for this model. Buy Now at Amazon

Save on Sony cameras, camcorders, vlogging kits, and accessories. We've pictured the Sony FDR-AX43 UHD 4K Handycam Camcorder Kit for $1,265 ($115 off). Shop Now at Amazon

The July 4th Sale is live at B&H Photo Video with up to 95% off over 9,000 items. You will find deep discounts on laptops, hard drives, camera accessories, TVs, and more. Plus, everything ships for free. Shop Now at B&H Photo Video

Nearly 15,000 items are discounted in this huge sale, which drops prices on cameras and gear from Canon, Nikon, Sony, and more, as well as computers and accessories from brands like Apple, Seagate, and Logitech. Shipping varies by item, but many ship for free. Shop Now at B&H Photo Video

That's at least $15 less than you'd pay elsewhere. Shipping adds $10.28. Buy Now at B&H Photo Video