Best Black Friday Roku Ads 2018

With only $20, you can score a Roku device plus bonus perks.
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Black Friday Roku Players

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Black Friday abounds with affordable streaming options, and Roku devices are among them. We've rounded up the best Black Friday Roku ads in 2018 below.

Click here to see all the best Black Friday ads

Best Black Friday Roku Ads 2018

NOTE: The information below was assembled before the Black Friday ads came out. Please refer to the ads above before making any shopping plans.

Black Friday Roku Deal Predictions

  • Get a basic Roku Express for $20
  • The Roku Streaming Stick+ will be $50
  • Expect slight discounts on the new Roku Premiere models

Roku players offer thousands of streaming channels, making them an easy option for anyone looking to pick up a streaming media player. You'll find high-end Roku streaming players, but Black Friday sales will focus on the company's lower-end devices. For example, its entry-level model — the 1080p Roku Express — will be on sale for $20.

If you're looking for 4K, know that Roku has recently announced updates to its Premiere and Premiere+ models. (The Premiere is Roku's most basic 4K device.) Both have received price cuts to $40 and $50, respectively. With such low prices being standard, odds are we'll only see slight discounts on these models around Black Friday, if we see any at all.

If you want a 4K streaming device with more features, you should pick up the Roku Streaming Stick+ for $50.

Additionally, the new Premiere+ will be a Walmart exclusive. As a result, you'll have to rely on this one retailer to provide any further savings, which it might be less inclined to do without any competition. Because the Premiere+ is an exclusive, that also means any other stores with deals on the device for Black Friday should be selling the previous generation.

If you want a 4K streaming device that's more full-featured, you should also be able to pick up the Roku Streaming Stick+ for $50, which adds voice control and some other handy extras to the player.

While there should be great deals on Roku devices, the sales don't outshine the competition. Most 1080p players will be on sale for around $20, and most 4K players will be on sale for around $40. Amazon's Fire TV even offers voice controls in both 1080p and 4K streamers — something you'll only get on higher-end (and more expensive) Roku devices.

Click here to see all the best Black Friday streaming ads

Click here to see all the best Black Friday ads

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Elizabeth Harper
DealNews Contributing Writer

Originally working in IT, Elizabeth now writes on tech, gaming, and general consumer issues. Her articles have appeared in USA Today, Time, AOL, PriceGrabber, and more. She has been one of DealNews' most regular contributors since 2013, researching everything from vacuums to renters insurance to help consumers.
DealNews may be compensated by companies mentioned in this article. Please note that, although prices sometimes fluctuate or expire unexpectedly, all products and deals mentioned in this feature were available at the lowest total price we could find at the time of publication (unless otherwise specified).

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