
Dick's Sporting Goods offers the Nike Kids' Boxy Backpack from $21.22 to $30. Other merchants charge $50. ScoreCard members get free shipping with orders of $49 or more. (Not a member? It's free to join.) Pickup may also be available. Buy Now at Dick's Sporting Goods

Lands' End has kids' backpacks and lunch boxes at 50% off, including ClassMate backpacks in sizes from small to extra-large starting around $45. Insulated lunch boxes are discounted too, with options like the Kids Insulated Soft Sided Lunch Box down to $24.95. The sale spans backpacks, lunch boxes, and add-ons like pencil pouches and duffle bags, making it easy to outfit a full back-to-school kit in one stop. Shipping is free on orders of $99 or more. Shop Now at Lands' End
- Kids backpacks available in small, medium, large, and extra-large sizes
- Insulated lunch boxes and soft-sided lunch bags for kids
- Techpack backpacks designed to carry laptops and tablets
- Matching backpack and lunch box sets available
- Multiple color options across most styles

At Nike, use promo code "DAYONE" to get this Nike Kids' Brasilia JDI Mini 11L Backpack for $16. It's the best price we could find by $12. Shipping is free on orders of $50 or more for Nike members. (It's free to join.) Deal ends August 15. Buy Now at Nike

Staples has backpacks marked down about 25% across kids' character sets and laptop-friendly styles from brands like Jessica Simpson, Bioworld, and Vera Bradley. A Vera Bradley laptop backpack drops to $41.99 from $55.99, while several kids' multi-piece sets from Accessory Innovations and Bioworld fall between $22 and $30. Spend over $35 for free shipping or choose free in-store pickup. Shop Now at Staples
- Kids character backpack sets from brands like Jessica Simpson, Bioworld, and Accessory Innovations
- Laptop-compatible backpacks from Vera Bradley too
- Multi-piece sets often include matching lunch bags or accessories
- Available in medium and large sizes
- Options for school, fashion, and laptop use

Sized for smaller frames, this backpack suits younger kids who need something lightweight for school supplies without the bulk of a full-size pack. Buy Now at Target
- 12.2 inch height dimensions
- Ergonomic S-shaped shoulder straps
- Water-resistant polyester fabric
- Includes front accessory pocket
- Padded back panel for comfort

Built for daily school use, this suits kids who need a durable, lightweight bag for carrying books and supplies without added bulk, and it's currently $5.90 off the list price at Walmart. Buy Now at Walmart
- 28L capacity with dedicated 15.6 inch laptop compartment
- Water-repellent Oxford fabric and 710g lightweight design
- Padded shoulder straps reduce strain for all-day comfort
- Integrated trolley strap for secure hands-free travel
- Reinforced double-stitched stress points for long-lasting durability

Fans of the character get a wearable option that doubles as a compact daily bag, sized right for kids who don't want to lug around a full-size backpack. Buy Now at Target
- 11-inch height dimensions
- Synthetic leather material construction
- Adjustable shoulder straps
- Zippered main compartment
- Includes internal slip pocket

Update: The price has changed to $22.99 since this was originally published.
Built for kids who need multiple compartments to keep books, folders, and lunch separated without digging through one big pocket, and at $22.98 it's essentially the same as the $22.99 list price, so buy it whenever it's convenient rather than waiting for a discount. Buy Now at Amazon
- Customizable display pocket for plush toys and badges
- Smart storage with 15.6-inch laptop sleeve
- Ergonomic design reduces spinal load by 38 percent
- Lightweight construction with adjustable sternum strap
- Versatile storage for school supplies and water bottles

Rolling backpacks take the strain off kids' shoulders on longer school hauls, and this one comes with a matching lunch bag so you're not buying lunch gear separately. Buy Now at Target
- 16-inch rolling backpack with telescoping handle
- Includes matching insulated lunch bag
- Two side mesh pockets for water bottles
- Front pocket with organizer and key clip
- Polyester fabric with recessed inline skate wheels

Rolling instead of shoulder straps makes a real difference for students hauling heavy textbooks or frequent travelers navigating airports, and the 18-inch size keeps it manageable for smaller frames or younger kids. Buy Now at Target
- 18-inch height with main compartment storage
- Telescoping single tube aluminum handle
- Recessed in-line skate wheels for smooth mobility
- Padded shoulder straps tuck away for backpack conversion
- Front pocket organizer with pencil holder and key fob

Built for kids who need a durable daily hauler for books and gear, and the camo print skips the generic solid colors most backpacks default to; it's $6 off the list price at Walmart. Buy Now at Walmart
- 22L capacity with laptop and binder compartments
- Sweat-wicking back panel with ergonomic straps
- Triple reflective strips for low-light visibility
- Water-repellent 600D Oxford fabric
- Adjustable buckles for heights from 130-158 cm

Built for kids hauling books and supplies daily, this one suits parents stocking up before the school year starts, and it's currently $27 (57%) off the $47 list price at Walmart. Buy Now at Walmart
- Ultra-lightweight material
- Wear-resistant and durable fabric
- Roomy storage compartments
- Comfortable and breathable design
- Ideal gift for students

This small backpack suits younger kids who need something lightweight for school or weekend outings rather than a full-sized pack, and it's currently $4.80 off the $24 list price. Buy Now at Amazon
- Premium PU leather construction
- Adjustable shoulder straps for comfort
- Multi-pocket organization system
- Secure main zipper closure
- Compact 0.5kg lightweight design