
Dick's Sporting Goods offers the Nike Kids' Boxy Backpack from $21.22 to $30. Other merchants charge $50. ScoreCard members get free shipping with orders of $49 or more. (Not a member? It's free to join.) Pickup may also be available. Buy Now at Dick's Sporting Goods

Lands' End has kids' backpacks and lunch boxes at 50% off, including ClassMate backpacks in sizes from small to extra-large starting around $45. Insulated lunch boxes are discounted too, with options like the Kids Insulated Soft Sided Lunch Box down to $24.95. The sale spans backpacks, lunch boxes, and add-ons like pencil pouches and duffle bags, making it easy to outfit a full back-to-school kit in one stop. Shipping is free on orders of $99 or more. Shop Now at Lands' End
- Kids backpacks available in small, medium, large, and extra-large sizes
- Insulated lunch boxes and soft-sided lunch bags for kids
- Techpack backpacks designed to carry laptops and tablets
- Matching backpack and lunch box sets available
- Multiple color options across most styles

At Nike, use promo code "DAYONE" to get this Nike Kids' Brasilia JDI Mini 11L Backpack for $16. It's the best price we could find by $12. Shipping is free on orders of $50 or more for Nike members. (It's free to join.) Deal ends August 15. Buy Now at Nike

Staples has backpacks marked down about 25% across kids' character sets and laptop-friendly styles from brands like Jessica Simpson, Bioworld, and Vera Bradley. A Vera Bradley laptop backpack drops to $41.99 from $55.99, while several kids' multi-piece sets from Accessory Innovations and Bioworld fall between $22 and $30. Spend over $35 for free shipping or choose free in-store pickup. Shop Now at Staples
- Kids character backpack sets from brands like Jessica Simpson, Bioworld, and Accessory Innovations
- Laptop-compatible backpacks from Vera Bradley too
- Multi-piece sets often include matching lunch bags or accessories
- Available in medium and large sizes
- Options for school, fashion, and laptop use

Macy's back to school backpacks sale includes styles from brands like The North Face, Jordan, JanSport, and Kipling, with some offered as multi-piece sets that include lunch bags and pencil cases. Star Rewards members receive free shipping on orders over $39 (it's free to join). Non-members can pay $10.95 or get free shipping on orders over $49. Pickup is available on most orders, too. Shop Now at Macy's
- Styles for girls, boys, juniors, and adults
- Options with matching lunch bags and pencil cases
- Laptop-compatible backpack styles available
- Brands include Jordan, The North Face, JanSport, Kipling, and adidas
- Rolling and wheeled backpack options included

Target's Back to School Backpack sale includes styles up to 60% off. Travel and laptop backpacks are also discounted, along with anti-theft and convertible designs and Disney kids' backpacks, covering everyday, travel, and school needs across several brands. We've pictured the Hynes Eagle Commuter Travel Laptop Backpack for $34.99 ($15 off). Spend $35 for free shipping, or choose pickup to avoid the $6.99 shipping fee. Shop Now at Target
- Vera Bradley backpacks in cotton, nylon, and leather styles
- Hynes Eagle laptop and travel backpacks up to 40L
- baggallini anti-theft and convertible travel backpacks
- Kids' backpacks featuring Disney characters
- Sizes ranging from small slings to large travel packs

adidas has marked down a range of back-to-school backpacks, with styles like the Excel 7 and Classic 3S 5 discounted up to 30% off their regular prices. Plus, apply promo code "DN15" to save an extra 15% on eligible items. Some exclusions apply. adidas adiClub members get free shipping on all orders (it's free to join). Shop Now at adidas
- Includes Prime 7, Amplifier, Excel 7, and Stadium 4 backpack styles
- Padded straps and back panels for comfort
- Multiple compartments for books, tech, and school supplies
- Durable, wear-resistant materials
- Available in a range of colors, some in kids' and women's sizing
- Some styles made with recycled polyester

Rolling backpacks are worth a look for younger kids who aren't ready to carry a heavy load on their back, and the 16-inch size keeps it manageable for smaller frames without being oversized for their desks or cubbies. Target has the Twise version if you want a budget-friendly option that still holds up to daily school use. Buy Now at Target
- 16 x 12 x 5-inch dimensions, 15.7-liter capacity
- 600D polyester construction
- Soft, noiseless wheels
- Recessed three-stage locking handle with push button
- Padded shoulder straps with slip-in system

Update: The price has changed to $23.99 since this was originally published.
Kids who like fun prints will likely go for the strawberry design, and this set typically includes matching pieces like a lunch bag, making it a practical grab-and-go option for school. At $23.89, it's only 10 cents below the $23.99 list price, so don't expect much of a discount here. Buy Now at Amazon
- 3-piece backpack, lunch bag, and pencil case set
- Insulated lunch bag keeps food fresh
- Water-resistant, durable lightweight polyester material
- Six spacious pockets including anti-theft back pocket
- Padded compartment fits up to 14-inch laptop

Season ticket holders and kids heading back to school get a matched set here, so you're not stuck coordinating separate bags. At $37.49, that's $12.50 (25%) off the $49.99 list price. Buy Now at Fanatics
- Features official New England Patriots team logo and colors
- Includes one main compartment backpack and matching insulated lunch box
- Constructed with durable polyester fabric
- Features adjustable padded shoulder straps for comfort
- Top carry handle for easy portability

Parents hauling multiple kids' gear will appreciate the structured compartments and stroller straps built into this bag, and at $63.19 it's $15.80 off the $78.99 list price. Buy Now at Walmart
- 9 organized pockets for efficient storage
- Adjustable bottle pocket fits 30 oz tumblers
- Water-repellent fabric with included packing cubes
- Stroller straps and changing pad for travel
- Protective compartment for 14-inch laptops

Update: The price has changed to $62.99 since this was originally published.
Built with wheels for kids or commuters who'd rather roll a heavy load than carry it on their shoulders, and the matching lunch bag rounds out the set; the price is essentially unchanged from the $62.99 list. Buy Now at Amazon
- Water-resistant, high-density, tear-resistant fabric
- Adjustable shoulder straps with padded back panel
- Ergonomic trolley handle promotes healthy posture
- Multiple storage compartments for organized packing
- Durable construction designed for daily wear

Sized right for younger kids heading to school or camp, and at $7.59 it's $2.20 off the $9.79 list price. Buy Now at Amazon
- Spacious main internal compartment for books and supplies
- Secure front zippered pocket for small accessories
- Easy-grip nylon zippers for quick access
- Durable 600 denier polyester with double-stitched seams
- Compact 15-inch height for convenient daily carry

Rolling instead of shoulder straps means less back strain, making this a solid pick for kids or commuters who haul heavy loads across long hallways or airport terminals. Buy Now at Target
- Convertible design functions as both a rolling bag and backpack
- 18 x 13 x 9-inch size provides 34.5-liter carrying capacity
- PU-coated 600D polyester uses water-resistant ripstop fabric with reinforced edges
- Single-tube aluminum handle extends to 34 or 39 inches
- Large rubber wheels roll quietly across sidewalks, paths, and airplane aisles