VIDEO: No One Complains Anymore!


According to a recent survey, 81% of people who experienced a problem on their last shopping trip didn't complain about it! Having people stay silent is a big problem for companies, because they lose the opportunity to rectify the situation, which means those non-complainers are less likely to recommend the store and will spend less money there.

In this short video, our experts discuss how bad a store's service has to be before they'll complain.

What about you, readers? Do you voice your anger when you have a bad shopping experience? Or do you silently take it, letting the slight fester inside you? Tell us your methods, in the comments below!

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Jeff Somogyi
Contributing Writer

Jeff Somogyi is constantly trying to come up with ways to surprise and delight audiences the world over. He takes humor seriously ... too seriously. (Honestly, we've never seen him laugh ... it's kinda creepy.)
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1 comment
My take is that I will complain to the on-duty supervisor. If my complaint is ignored, that establishment will never see me again, and they will wind up with a bad review on Yelp. If it is handled insufficiently, then I will likely move up the chain; but if an establishment doesn't train its first-line supervisors that customer complaints are VERY important, then I have no need to go there again. Eventually - and in not a very long period of time - they won't be there anyway.