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VIDEO: Can Ello (or Anything at All) Replace Facebook?

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Ello, a new stripped-down social network, has gotten quite a bit of attention lately. People are saying it might be the successor to Facebook! It's pared down and completely bare-bones, but Ello promises to never have ads. (They'll make their money from selling "premium upgrades.") Well, we got our hands on some invites and gave it a whirl.

In this video, our experts discuss if Ello — or anything at all — can replace Facebook.

What about you, readers? Is Facebook forever, or will the empire crumble at some point? Tell us what you think in the comments below!


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Jeff Somogyi is the DealNews User Experience Researcher. Since working here he's written deals, features, promotional and newsletter copy, blog posts, as well as scripts for our videos. Follow him on Google+, Twitter at @sommerjam or his blog.
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1 comment
itissteve
ello will be hot until whoever owns it discovers they actually need to make money. Then they'll either have to charge users a fee to interact or they'll start running ads. And that will be the end.

Most Fb users don't need or want to be members at multiple sites to be around their friends. If ello becomes just Facebook with a different UI, they're toast.