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Amazon recently entered the grocery game, acquiring Whole Foods for $13.7 billion. And the online giant is wasting no time when it comes to slashing prices — in fact, it did so on its first day of Whole Foods ownership.
Some locations are also providing shoppers the opportunity to buy the Amazon Echo in-store. Even more changes are on the way, as Amazon will reportedly roll out in-store perks for its Prime customers in the future.
To celebrate the acquisition, Amazon dropped the prices of certain staples by up to 43%. Bananas, avocados, tilapia, ground beef, and large brown eggs all received price cuts, with some locations seeing more notable drops than others.
Areas like Austin, Texas already tend to have lower prices; the price drops there amounted to about 22% on average. Meanwhile, New York City saw a larger overall drop of 25%.
Some discounts were applied to stores across the country. All Whole Foods shoppers should have seen a $2-per-pound price drop on 85% lean ground beef, and a $1 drop on Whole Foods' own almond butter. Other items received discounts at every store, but the amount of savings varied. For instance, organic apples dropped to $1.99 per pound from as much as $3.49 per pound, depending on the location.
Readers, have you shopped at Whole Foods since these price changes were implemented? How much have you saved? Let us know in the comments below!