Dick's Sporting Goods offers the Jawbone Extendable Stick Fishing Rod Holder for 99 cents with free shipping. That's tied with our August mention (although that required in-store pickup), $4 off, and the lowest price we could find. Designed for use in freshwater and saltwater, this telescoping holder extends from 15" to 40" and features plastic and steel construction.

Note: The color will be chosen for you at random.